Fleet Supplier Dashboard
FleetWise offers a comprehensive range of research and media services to UK fleet suppliers.
From measuring your brand’s reputation among fleet managers, to telling them about your latest products and services, FleetWise can build bespoke packages to help you assess and focus your business, and increase sales to managers of the UK’s 35,000 largest fleets.
“FleetWise offers essential opportunities for the fleet and EV supply chain to understand, quantify and interact with the UK’s 35,000 largest fleets”
Understand the market, and your place in it
The Fleet Outlook report examines key trends in the UK fleet industry to inform supply chain strategies. It highlights a growing shift towards electrification, and the related challenges that require solutions to accelerate the pace of change. The report also covers fleet growth aspirations and evolving procurement strategies for large fleets seeking seamless solutions for the transition.
To see how the Fleet Outlook report can help shape your fleet-market strategies:
The 100 Trusted Brands in Fleet report is a peer-voted benchmark that evaluates the most trusted suppliers in the fleet industry across nine key product and service categories. The report is based on feedback from over 400 fleet managers in the UK, providing insights to help fleet managers make informed procurement decisions by shortlisting trusted suppliers.
Are you a Trusted brand?
The 50 Trusted Products in Fleet report highlights the most impactful and trusted products in the fleet industry. Featuring a curated selection of innovations, problem-solving solutions and essential products, this report is based on expert and reader-nominated entries, offering a comprehensive view of industry-leading tools and technologies from a single trusted source.
To find out how to promote your product in 50 Trusted Products:
How to promote your product in 50 Trusted Products
Market Intelligence – Our Market Intelligence Dashboards empower automotive businesses to comprehensively evaluate their fleet performance. By comparing essential metrics such as market share, growth opportunities and sector-specific trends, clients gain valuable insights to drive strategic decisions. This service seamlessly integrates market data on customer preferences, while also monitoring competitor activities to stay ahead in a competitive landscape.
- Our Market-Sizing Dashboards offer a detailed understanding of the addressable market opportunity. By analysing market growth, sector influence and the overall scale by vehicle type, clients can identify potential areas for expansion and investment.
- Our End-User Fleet Analysis Tool identifies the largest fleets in Britain by industry sector, providing critical insights into fleet-purchasing priorities. This enables businesses to align their offerings with market demand effectively.
- Our Fleet Brand Tracker report provides vehicle OEMs with valuable insights to shape their communication strategies. By offering independent brand benchmarking, the report helps prioritise key actions and informs effective go-to-market strategies.
Talk to us about Market Intelligence
Research services
FleetTrends offers fleet suppliers the opportunity to inform content for their communications activities through primary research generated by our omnibus surveys. We host six surveys each year, providing a cost effective and efficient service to ask tailored research questions without introducing brand bias. We also create and disseminate custom research questionnaires for clients. We offer end-to-end survey management from concept to reporting, leveraging our extensive fleet research panel, expert knowledge and market research capabilities to deliver actionable insights for communications, planning and proposition development. One-to-one depth interviews can also be undertaken, adding further colour and detail to the research data.
Talk to us about Research Services
Talk to the UK’s 35,000 biggest fleets
Media Services
FleetWise magazine delivers targeted opportunities to reach and engage with the biggest UK fleet audience. Published in print and digital formats, it delivers advice, best practice guidance and the latest product information, to help fleet managers optimise their operations, and keep their fingers on the pulse of the industry, especially when they are active in the buying cycle.
FleetWise Connected e-newsletter is an efficient way to showcase your product or boost your brand awareness through our regular round up of new and essential products, along with analysis that matters.
FleetWise is a digital content hub that influences fleet buying decisions through enhanced knowledge and informed decision-making. It serves as a single marketplace for 35,000 fleet buyers of cars, vans and trucks.
To discover how you can influence supplier shortlisting and product evaluation:
Share your product and service news/stories by emailing and adding us to your PR list:
Digital Services
Social Media Campaigns – Let our team pick up the slack by creating and distributing your content across social media. We have a team of creatives, extensive reach and access to the latest insights to make your content really stand out to a carefully targeted audience.
Webinars – Our energised and engaging webinars are extremely popular among managers seeking information and insight in the ever-changing fleet environment. We create bespoke live webinars, focusing on crucial areas of fleet and EV-transition. This content is then disseminated using audio, video, print and digital media. Our webinars make effective buying guides for fleet professionals, and advertisers/sponsors can be involved in the webinar panel. A great example of a successful webinar is The business of fleet data – Everything you need to know to optimise your journey planning through data.
60-second pitch – We produce a series of videos to reinforce the brand proposition to increase visibility and engagement with fleet buyers. The videos are optimised to appear in product-search activity, and are distributed using our digital assets, from the FleetWise Connected newsletter, to social media and our digital marketplace.
Sponsorship – We offer a range of sponsorship opportunities, including best practice guides, training videos and white papers.
Our packages effectively link your brand with our editorial content, positioning you as a trusted industry expert. By sponsoring our media, you'll gain ongoing visibility in our digital knowledge hub and reach an audience of 35,000 buyers through our content distribution channels.
If you’d like to discuss how you can promote your brand or product to managers of the UK’s biggest vehicle fleets: